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The Amazon Store at MillionDollarPetPix.com ( In association with Amazon.com )The Business of Studio Photography: How to Start and Run a Successful Photography Studioby: Edward Lilley  List Price: $21.95 Amazon.com's Price: $14.93 You Save: $7.02 (32%)Prices subject to change. Availability: Usually ships in 24 hours
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Binding: PaperbackDewey Decimal Number: 770.68 EAN: 9781581152548 Edition: Revised ISBN: 158115254X Label: Allworth Press Manufacturer: Allworth Press Number Of Items: 1 Number Of Pages: 336 Publication Date: September 01, 2002 Publisher: Allworth Press Studio: Allworth Press Related Items:
Browse for similar items by category: Click to Display Editorial Review: Product Description: Portrait and wedding photographers will find scores of proven-effective strategies for starting a new studio or improving an existing one in this thoroughly updated edition of an industry classic! Filled with real-life insights only a professional studio photographer would know, The Business of Studio Photography provides practical advice and surefire strategies for every aspect of operating a photography studio: from choosing a location, financing, and equipping the business to pricing jobs, negotiating with photo labs, and selling to the public. There are scores of no-nonsense guidelines for devising short- and long-term business plans, handling paperwork effectively, conducting public relations and self-promotion programs, and more. This updated and expanded edition includes an all-new section on the use of digital photography by the studio photographer, as well as completely updated lists of websites, equipment, books, and other photography resources. The book also features dozens of sample equipment checklists and forms, all ready to copy and use immediately. This is the definitive one-stop reference of professional tips and techniques for every studio photographer! Average Rating:
 Rating:  - Help for a new studio owner get off the ground successfullyLet me start by addressing some of the less positive reviews. There are some areas where I agree with those who rated this a 3 or a 4. Yes, this 2nd edition is a bit dated (2002), but these days a professional photography book is dated 1 year after publishing. The 3rd edition is due out in Feb 2009, so hold off and buy that one as soon as it is released. One reviewer thought it focuses too much on weddings. It does have a chapter which discusses weddings (which are typically a portrait studio's ... Read More Rating: - One of the best photography books ever...I have heaps of books on photography. I have been in business previously as a professional photographer in another country. I liked to think I take decent photos and could make a living. However, reading this book brought me down-to-the-ground in a most positive way. There is a really big difference between taking great photographs and being successful in the photography business. Many people get into photography as a business because they've taken some good photos, people tell them ... Read More Rating: - Great Resource.Easily the best recommendation for starting a photography service. Contains great advice and samples of documents needed to run a studio. Read it twice and then keep it on the handiest shelf. Rating: - Excellent bookThis is definately full of great information that anyone starting a photography business needs to know. Well written. -Pam Rating: - dog-eared from rereading it!This is a really good book if you're trying to start or enhance a portrait and/or wedding photography career. It is aimed primarily at those trying to start a portrait studio, and there migh be better wedding-oriented books. But since that's my core business, it hit the nail on the head. Lots of good insights and tips, and I have quite a few page corners turned down for later reference. I recommend placing the book in the bathroom, so you can hone your photography business and marketing skills on a regular ... Read More 
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