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The Amazon Store at MillionDollarPetPix.com ( In association with Amazon.com )No B.S. Marketing to the Affluent: The No Holds Barred, Kick Butt, Take No Prisoners Guide to Getting Really Richby: Dan S. Kennedy  List Price: $17.95 Amazon.com's Price: $12.21 You Save: $5.74 (32%)Prices subject to change. Availability: Usually ships in 24 hours
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Binding: PaperbackDewey Decimal Number: 658.8 EAN: 9781599181813 Edition: 1 ISBN: 1599181819 Label: Entrepreneur Press Manufacturer: Entrepreneur Press Number Of Items: 1 Number Of Pages: 304 Publication Date: June 04, 2008 Publisher: Entrepreneur Press Studio: Entrepreneur Press Related Items:
Editorial Review: Product Description: FREE-Audio CD INSIDE PLUS Voucher for FREE Webinars, Tele-Seminar and Newsletters “Follow the money!” Here it is: no warm 'n fuzzies-just hard-core strategies from real world trenches…for successfully repositioning your business, products, services and yourself to attract customers or clients for whom price is NOT a determining factor in their purchasing. The TRUTH is it takes no more work to attract customers/clients from the explosively growing Mass-Affluent, Affluent and Ultra-Affluent populations eager to pay premium prices in return for exceptional expertise, service and experiences. This is the fastest and surest path to prosper in tough times (selling to those least affected by recession) and to get rich in good times!
Average Rating:
 Rating:  - Great book on marketing to the affluentWhat I've learned from reading Dan Kennedy's books has been of tremendous value to me in my businesses. This book brings more of the same... timely, hard-hitting, extremely relevant information on identifying and marketing to those segments of the market that have plenty of disposable income. Highly recommended. Rating:  - Actually some new contentMost of Kennedy's books seem to be the same content just rehashed over and over again (trust me, I bought several). However, this one actually has some specific advice for marketing to the affluent and new content. Unfortunately, the majority of examples in this book are how Kennedy or other motivational speakers/life coaches/consultants marketed to the affluent. So, you'll have to extrapolate the basic principles and apply them to your own industry. Rating: - If Can Kennedy is on the Cover, it should be in your LibraryDan Kennedy's books are formulaic - they're a formula for you to make more money. All of the No BS Books are terrific, and this one is no exception. And it's not just Dan... check to see what others say as Dan pools their thinking into a goldmine of information for you. Get it. Read it. Put it into practice. Your banker will thank you. Charlie Seymour Jr. http://CharlesSeymourJr.com Rating: - No BS marketing to the affluenta real eye opener. I'm impressed with how well read Dan Kennedy is. He's blunt and doesn't mince words. Rating: - "Must know" information for tough economic timesI attended my first Dan Kennedy event this past weekend in St. Louis and was very impressed with the content of the information and his business philosophy. I picked up the book, No B.S. Marketing to the Affluent: The No Holds Barred, Kick Butt, Take No Prisoners Guide to Getting Really Rich for two reasons. One, I wanted to learn more about marketing and selling to the Affluent. Even in tough times the affluent have money and if one wants to thrive in the recession that has already started in ... Read More 
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